continue reading » 3SHARESShareShareSharePrintMailGooglePinterestDiggRedditStumbleuponDeliciousBufferTumblr Forget billboards, TV commercials or ad spreads in the newspaper — today’s teens and twenty-somethings have their eyes glued to their smartphones, and marketing teams across the country are quickly adjusting to the fact.Not quite convinced that your financial institution should invest in smartphone marketing? Here are four facts you should know about the youngest generation’s love affair with their mobile devices:More than any other generation, Gen Z is constantly connected. Gen Z spends an average of 4 hours and 15 minutes on their mobile devices every day. For comparison, the average American spent 2 hours and 48 minutes a day watching television, 1 hour and 11 minutes eating and drinking, and 10 minutes reading in 2019.Gen Zers are digital natives. The reason Gen Z is more connected than any other generation? They’ve been immersed in the digital world since childhood. Most Gen Zers had a smartphone as their first phone — and 84 percent of teens in 2018 expected to buy an Apple iPhone as their next mobile device.
Source = e-Travel Blackboard: N.J Toga Hospitality has signed on to distribute its hotel bookings on Asia’s global accommodation site Agoda.com.The company’s four brands Adina, Medina, Vibe and Travelodge will join the online site’s inventory of up to 160,000 accommodation buildings worldwide. In a statement the hospitality group said it expects its new partnership to increase its visibility in Asia as well as make its hotels more accessible to Asian holidaymakers. “Toga Hospitality is known for its unique range of affordable hotels and apartments across key Australian cities,” Agoda.com president Robert Rosenstein said. “They’re a great fit for Agoda’s initiative to provide the best accommodation choices to our customers.”Toga Hospitality was founded in 1963 and has buildings in major cities across Australia, New Zealand and Europe.